Spin A Wheel To Talk To Strangers In NYC's First Conversation Salon.

The Talk Shop in NYC:

A Startup Job Is The New Office Job.

Alex Payne brings a powerful manifesto to all recent grads who want to jump onto a startup:

"If you’re in your late teens or early twenties, you’ve grown up in a world that has come to idealize startups, their founders, and the people who go to work at them."

"If you’re in school, maybe you’ve felt pressure or been incentivized to drop out and join or start a company. If you’re already out in the working world, perhaps you feel that your non-startup job is in some way inadequate, or that you’re missing out on valuable experience and potential wealth."

One of my favorite lines from Alex: "Startups are part of the system, not a rebellious wrench in the cogs."

Read it here.

Why Businesses Die A Tragic Death.

A Kodak engineer constructed the first digital camera in 1975.They didn't want to go digital. They went bankrupt in 2012.

Here's the article on Kodak's first digital camera. Here is an incredible report on how Kodak died.

I used to believe in Kodak and bought their products right up until their digital video camera (The Playsport - it was waterproof!). It's so sad when management, the engineers, and most of the company (not all) stuck their heads in the sand and hoped for the best. Short term thinking at it's best.

Are you doing the same thing?

It's happening right now in music, publishing, newspapers, TV, movies, cars, etc. Keep your vision out 5-10 years - don't get caught and cry your never saw it coming.

Perfectionism — The Killer Of Thousands Of Entrepreneurs.

"The thing to realize that having a failure, does not make you a failure."

"One of this biggest things that can kill a persons hopes and dreams is being a perfectionist. It’s that little voice in your head saying that you are not good enough… that the product is not good enough to ship, that the book is not good enough to finish, that you are not good enough for the promotion, and many more."

Another great post from John Cooper on what ails many entrepreneurs today.

Traditional Rewards Aren't Always As Effective As We Think.

Suggested by my close and valued colleague, Margo Meeker, here's a powerful and informative TED presentation by career analyst Daniel Pink on the real secret of motivation and rewards:

Dan examines the puzzle of motivation, starting with a fact that social scientists know but most managers don't: Traditional rewards aren't always as effective as we think. Listen for illuminating stories — and maybe, a way forward.

How Much Of Your Success Would You Chalk Up To Luck?

Billionaire GoPro CEO Nick Woodman:

"Dedicating myself to actually following through was my single biggest achievement."

Read Nick Woodman's full answer to this question.

Microsoft Once Again Fails To Understand.

Microsoft’s new Windows 8 vs. iPad campaign:

"They're so afraid of letting go of past success that they'll take future failure instead. They'll refuse to compromise on anything other than making the user experience horribly, needlessly, compromised.

In most cases, they've touted the advantages of a more desktop-like experience, and Windows is, perhaps, the most desktop of desktops. And it's precisely what mainstream customers have resoundingly said is the absolute last thing they want on a tablet."

Read Rene Ritchie's full article from iMore.

Top 8 Critical Articles You Should Be Reading TODAY.

I've been blown away with the level and caliber of magazine articles lately. 

Instead of puff pieces, they are cutting right to the chase with powerful, informative and critical information executives, business owners and in-transition people need to succeed in today's marketplace. So here goes:

Inc. Magazine

The 25 Most Audacious Companies

Inc. 's first annual Most Audacious list features entrepreneurs who are original, ambitious, and totally uncowed by impossible odds.

Why Everyone Is an Entrepreneur Now

Job-hopping might ruffle a corporation's feathers, but employers need to accept it's a way of life.

Fast Company

The 100 Most Creative People In Business 2013

Data Geeks, World-Changers, Actors, Rappers, and all types of innovators prove the value of creativity at a crucial time in business.

The Future Of Technology Isn’t Mobile, It’s Contextual

It’s called situational awareness. The way we respond to the world around us is so seamless that it’s almost unconscious. Our senses pull in a multitude of information, contrast it to past experience and personality traits, and present us with a set of options for how to act or react.

Bloomberg Businessweek

In The Future, We'll All Be TaskRabbits

The temporary workforce in the U.S. is looking increasingly permanent. In April, 2.66 million people took on temp work, making up almost 2 percent of the country’s overall workforce, according to the Bureau of Labor Statistics.

Boomers Plan to Delay Retirement. Then Life Intrudes

If you’re one of those aging boomers who’s counting on extra years of work to save your nest egg, keep in mind that relatively few people end up doing it.

Entrepreneur Magazine

Entrepreneur's 100 Brilliant Companies for 2013

We talk a lot about ideas: what inspires them, how to act on them. But it's really quite simple: The best ones come from just going about our lives -- encountering, then attempting to resolve, both major obstacles and quotidian annoyances.

10 Habits College Entrepreneurs Should Forget at Graduation

You've made it. The finish line. With that degree in hand, now you can finally start the business you've spent years planning, right? Not so fast. After years of cramming for exams and attending class in your pajamas, you may have picked up a few bad habits.

I've tried to mix it up a bit for all readers of my site — please pick up all of these issues — they are chock full of POWERFUL ARTICLES.

3 Tips To Take More Powerful Notes During Meetings.

Meetings stink. You know you have to have them — status update meetings, quarterly reviews, client updates, investor relations, customer feedback sessions, etc. They stink because:

• They are usually not well run.
• They frequently go over their schedule.
• Work usually doesn’t get done — just talking/pontificating.
• It’s not all about you (probably the most important one).

One technique I use to combat "meeting-itus" is to take great notes. Stick with me.

The process of taking notes produces a number of pleasant side effects:

• You retain not only a mental record of the meeting, but also a physical one.
• You are engaged in the meeting, your mind doesn't drift off to other areas.
• You show your peers, customers, and superiors you value their time and input.
• It keeps your professional mind sharp at a time when you are might be drowsy and punchy.
• It delivers a jumping-off point for new ideas, strategies, and directions - which you can bring up during the meeting and look good.

But most people don't take good notes (or they don't take any at all). Usually because they still take notes like they did in school. Two different environments. So here are my three ways to take better notes:

Structure

A lot of executives use fancy and expensive leather books to take their notes. It's usually small, with a binding, and blank (or with lines). If you had to take a lot of notes, the physical structure of your book would probably work against you. Here's what I look for in a good note-taking platform:

• Ability to spread out - no bindings, large rings, or encumbrances to deal with. Nothing in the structure should impede my note-taking.
• Lots of space - don't use a 4" x 6" book - you need 8.5" x 11" to be able to draw, make arrow connections, and add/modify sections.
• You need to have some type of structure designed into the pages (see Format). These are usually flat.

Format

This is critical. Use my template (pdf) if you would like to see what I use. It's a simple format allowing me to list basic info at the top (date, meeting title, attendees) and adequate space between the lines to add graphics to my thoughts.

In addition, I have a 2" left-hand rail to allow me to list overall ideas, positions, and directions, so I can easily read down the left side of the page and understand what exactly happened during the meeting.

At the bottom, you'll see a large space for next steps or action items from the meeting. That's the most important part.

Behavior

Be engaged. When you sit down, prepare your notes — set the title, date, and attendees. There usually is a lead person who sets the stage for the meeting and hopefully delivers an agenda. This will give you a good idea of the purpose and structure of your time, hopefully well spent.

During each section (or person), break out each note area with a sub-title and think what's being covered, what are the elements, and what are the decisions/next steps. If you are tapped in any way to do something, make a defined, regular, and recognizable notation next to each element (I use two asterisks). This tells me I have something to do and to quickly inquire when it needs to be delivered.

What do you use to take your notes in? How successful are you in taking good notes? I would love to hear your techniques!

The Price Of Success.

Originally written by Joseph French Johnson in the early 1900's — I can not, to this day, find a more inspirational piece of text: I often wonder what it is that brings one person success in life, and what it is that brings mediocrity or failure to their brother or sister. The difference can't be in mental capacity; there is not the difference in our mentalities indicated by the difference in performance. In short, I have reached the conclusion that some people succeed because they cheerfully pay the price of success, and others, though they may claim ambition and a desire to succeed, are unwilling to pay that price.

And the price is...

To use all your courage to force yourself to concentrate on the problem in hand, to think of it deeply and constantly, to study it from all angles, and to plan.

To have a high and sustained determination to put over what you plan to accomplish, not if circumstances be favorable to its accomplishment, but in spite of all adverse circumstances which may arise and nothing worthwhile has ever been accomplished without some obstacles having been overcome.

To refuse to believe that there are any circumstances sufficiently strong to defeat you in the accomplishment of your purpose.

Hard? I should say so. That's why so many people never attempt to acquire success, answer the siren call of the rut and remain on the beaten paths that are for beaten men and women.

Nothing worthwhile has ever been achieved without constant endeavor, some pain and constant application of the lash of ambition. That's the price of success as I see it.

And I believe every person should ask themselves:

Am I willing to endure the pain of this struggle for the comforts and the rewards and the glory that go with achievement?

Or shall I accept the uneasy and inadequate contentment that comes with mediocrity?

Am I willing to pay the Price of Success?

P.S. I modified this quote for my to make it powerful for all of my readers.

P.P.S. The photo is of Elon Musk, man who started PayPal, Tesla Cars, and now SpaceX.

Thinking Big vs. Thinking Small.

Find yourself thinking small? Too afraid to think big? Think Big: Take chances. Think Small: Take no chances.

Think Big: Meet New People, Target important contacts, Touch Movers & Shakers Think Small: Stay within your current group of contacts and colleagues.

Think Big: Spend money, Invest in your business, Grow your career. Think Small: Don't spend money, hunker down and wait for the issues to go away.

Think Big: Speak in front of people, Go after bigger and bigger groups, Attract influentials. Think Small: Keep your ideas to yourself, Think of writing a book, Never complete it.

Think Big: Take on more than you can chew, Push yourself, Reach higher (and higher). Think Small: Keep things in context, Don't push yourself, Stay within your box.

Think Big: Inspire people, Get their attention, Be a BILLBOARD. Think Small: Do the same things and expect a different outcome.

Think Big: Challenge yourself, Change the game, Make It HAPPEN. Think Small: Be content.

Think Big: Consult with experts, Ask questions, Challenge the status quo. Think Small: You know enough.

Think Big: GROW. Think Small: SHRINK.

It's that simple.

To Grow Your Business, Leave Your Door Open Whenever Possible.

If you've ever been to college, this is THE small piece of advice that my brother gave me when I went off to school: "If you want to fit in and make a LOT of friends at college, leave your door open whenever possible." Why? Because:

• People will wander in.
• You are opening your world to them.
• You are showing them a piece of your universe.
• You are showing them that you are open to their presence (and not closed like a shut door would).

I took my brother's advice and kept my door open whenever I was in my room. It might have impacted my grades a bit, but I was probably friends with 80-90% of the students on campus (it was a small, liberal arts school).

Now let's apply this to your business — how can you "leave your door open whenever possible"? Here are some ideas:

• Be open to your current clients/customers. Make it easy for them to contact and talk to you.
• Ask for feedback often. The most successful businesses are the ones that frequently inquire and act upon customer feedback.
• If you can, meet with your clients face-to-face. I coach primarily over the phone, but I've been breaking that box and meeting with clients in-person. Guess what? They love it!
• Be flexible with your business model. When things are working and you're hitting a wall, leave the door open to new ideas and ways to do things.
• When out in the world, hide the sunglasses, iPod, newspaper. Put on a smile and interact with others. You will find yourself meeting a lot of new and interesting people.
• Ensure that any client/customer touchpoint encourages connection and conversation. Like your website, your business card, your email signature, your brochure. They should all have a direct line to you.
• Use social media (like Twitter, Linked In, Facebook, etc.) to make yourself more available to instantaneous communication with your clients and colleagues.
• Play your music loud to attract others. What I really mean here is to actively behave in a way to encourage others to find you and walk in your location. Have open houses often, invite groups to your location, mix it up with other people!
• Teach your colleagues and team to leave their doors open too. You'll find that many of them have a 'closed door' mentality.

Bottom line, by just leaving your 'door' open, you are opening yourself up to many new exciting and lucrative possibilities that would normally walk right on by.

P.S. If you think of any other "leave your door open whenever possible." ideas, let me know!

Hard Work Beats Talent.

Caught the new episode of Mad Men last night — one of my favorite shows. In the middle of all the soap opera antics of the story (I do love Roger and his comments though), I study the interactions of the characters at work. How they speak to one another, how they talk to their clients, and what they accomplish during their time at the agency.

What shines through, and many people probably miss, is how they are so successful. Let's look at two characters, Don & Peggy.

They have talent — they are the creative sparks in each of the agencies they represent. But it goes deeper.

They are 100% committed to their work:

• They work late.
• They take work home.
• They interact with their colleagues during many off-hours.
• They are willing to push themselves AND their teams.
• They think and breathe their work.

Unfortunately, if you view the teams who work for them, they are presented as lazy, comical, and people who lack direction. They go home on-time and party (sometimes they do work late).

Both Don and Peggy are talented — but it's their commitment, drive, and hard work that delivers.

That's enough of Mad Men for now. Let's talk reality.

If you want to succeed — if you want to move up in your company — if you want your business to explode — you have to HUSTLE at work.

You need to work A LOT. Think about what you're working on ALL THE TIME. Obsess about it — LIVE it. You can't get that promotion by putting in a "9-to-5" attitude.

Here are some tips I have my clients try:

• Arrive at your office early. I used to hit work at 6:30 AM and start working — I would clock 2-3 hours more work than other people trundling in at 9, Did it work? The Chairman noticed I was always the first car in the parking lot — ultimately I won the Chairman's Award. With my current business, I start at 5 AM. Because it's MY business (I wrote this blog post from 5-6 AM this morning).
• Work while you are at work. Don't ditz around — no surfing, no wandering around — make your time at work count. Every minute.
• Ask for more work from your boss. Usually do this after a good meeting with them where they've complimented you on your progress/work.
• Stay late. Ask if you can help out on a project. You don't have to burn the midnight oil all the time, but put in 1-2 late nights a week — stay until 8.
• Work on the weekends. I get up at 5-6 AM and work until 9 AM on Sat/Sun. That gives me an extra 3-8 more hours of work in the week without it affecting my home life.
• Think outside the box. Get your head thinking where everyone else isn't. Go where the puck will be going. Mention new ideas during meetings — but be positive.
• Do extra-credit work. I used to do this ALL THE TIME. I would keep my ears open and listen for opportunities or gaps where I could approach management with help they might need, a new idea how to do something, or a side-project which would make the company millions. It worked ALL the time.

If you try 2-3 of these tips, I promise you will begin to get more done, get greater exposure (with the people who matter), and start to see openings where you can succeed.

I know, I know. You have a spouse, kids, parents, friends, responsibilities, and a myriad of other obstacles. But at the end of the day, if you want to succeed at what you do, you have to hustle.

And that's the truth.

P.S. If you want to watch a great video on Hard Work Beats Talent, watch this.

Facebook Home? "Really?"

Okay — the curmudgeon is alive and well this morning. Facebook just released to the press a new initiative to wrap android phones with their own 'home' page experience. It is deeply integrated into the Android environment — to be always 'on' and be the dashboard to your social world. A 'start button' for apps on your Android device.

As they say on Saturday Night Live: "Really?"

I have found my Facebook usage declining precipitously over the past few years. In fact, many people I talk to (even Social Media Czars) say that they are using it less and less too. I even ask kids (14-22) about their usage and they give me a weird look — they never use it.

Why is my Facebook usage declining?

1. There are other better platforms out there. Twitter, Pinterest, Instagram, Texting, etc. allow me to stay connected with key people in my personal and business life.
2. If I do check Facebook, it's to see if my blog posts are live (confession: I've NEVER closed a client from Facebook) or if I want to wax nostalgic and interact with college friends or hometown photos from years gone by. That's it.
3. I hate any Facebook game, poke, snap-on, program that tries to suck you in (and read your usage).
4. And on usage, I am on high-alert about how Facebook tracks EVERYTHING you do — catalogs it — and sells it to the highest bidder. I've also am very wise to Google — that's why I use Duck Duck Go for my searches.
5. Have you ever seen, clicked-on, or used a Facebook ad? I haven't.
6. And then there's Facebook Envy - read this and this. I get tired of seeing all the 'great' things other people are doing - you know who they are - and they use Facebook to advertise their kids, their travels, and their pets. I'd rather read a good book.
7. They push things ON you — alerts, ads, snap-ons — all the time.
8. It's not an information resource — it's a waste of time. I'd rather use Reddit.

Now back to Facebook Home. Based on the information provided above — why would I want a more expansive, exclusive, and inclusive experience with Facebook? If you eliminate teens, young adults, and professionals, who's really using it?

Housewives/Househusbands, Seniors, and people who are less technologically savvy. Is this a growing market? Housewives/Househusbands are very fickle, the less technologically savvy tend to get more experienced, and seniors die off.

And let's cover their stock opening fiasco, their privacy issues, their ever-changing interface, their bloated code, and wonderful ability to tick anyone off with their presence. Facebook is not a pretty, simple or tight platform to use.

Facebook is doing well right now because there's no direct competition. Google+ is a joke. There is no iOS to Android competition comparison here.

In my opinion, this might be a swing for the fence for Facebook — inculcate themselves into a mobile platform (because their app sucks) to maintain their current pole position.

I don't think it's going to work (let's wait and see if they have to make a de-activate app to wipe it from those phones in the next 6-12 months).

P.S. A confession: I do use the Facebook 'like' app for my posts — I'm trying it out in addition to the basic comment plugin. Not sold on it yet.

"I Can't Find A Job!"

The title of this post is so often repeated in the media — all the way from college students who have just graduated to middle managers who have lost their job to workers in the sunset of their career. "I get up — I check out the job market — I send out a few resumes — and I never get a call back!" "What should I do?"

TAKE CHARGE OF YOUR LIFE.

It's easier said than done. But the reality is, there are more workers than jobs out there right now. And the premium jobs (management) are disappearing at a rapid pace due to productivity gains, technology, and the current economy. Check out this article.

BUT WHAT CAN I DO?

One option is to start your own business. It's never been easier in the history of people working. To start your own business, you need to clearly understand a number of areas:

• Knowledge of the Marketplace - is this needed?, is there a market for this?, are people willing to pay you for it?
• Drive & Hustle - a 'get off your ass' attitude to make it happen AND a drive to help you through the hard and complex times.
• A Vision - what is the future of this business?, where is it going?, who is your competition?
• A Mission - what are you going to do . . . exactly?
• A Plan - what are the steps, the timing, the resources, - the who, what, where, when, why and how?

Now you might say — "Start a business? How will I make money?" Let me give you an example:

There's a small shop in Kentucky called Gil Hibben Knives. You might have heard about them. Gil makes knives. Really good knives.

In addition to manufacturing his own knives, he runs classes where he teaches people to make their own knives:

• It's only offered once a month.
• The class runs for one week, each day from 9 AM to 5:30 PM.
• He only allows four people in each class. (he can probably run the class by himself)
• The classes are held at his shop in LaGrange, KY. (hotel, travel, food, etc. are your responsibility)
• He charges $995 for each participant.

The classes are FULL for the rest of the year.

Let's do a little broad math here: $1000 X 4 Students X 12 = $48,000/year.

And that's only working one week per month! This model allows him to work on manufacturing and other projects the other three weeks of the month! And let's be honest here — his site is pretty basic — it does the job, but anyone can do the same thing to market their services and wares. What I'm really saying is that it's pretty easy — don't let your mind develop obstacles.

And let me hazard a guess . . . he probably LOVES what he does.

So if the corporation work environment is slowly collapsing/changing — maybe you should strike out on your own and start that business?

It will be hard — it will tax you — but in the end, it will be well worth it.

P.S. I know there will be commenters who will say, "He's a famous knifemaker!" or "He's had his business for years!" or "Blah, blah, blah, blah, blah". You may be right, but from my viewpoint, they're just more obstacles you're putting in your way — moving you from success to mediocrity and failure. Get out there and do something!

No Listening — No Communication!

We spend so much time honing our communications skills — how to have critical conversations, how to negotiate, how to stay calm during tough discussions, etc. But we never bring up THE most important part of communication — LISTENING to the other person.

Communication is a two-way street. I say something and then it's my turn to shut-up and LISTEN to the other person's response. Unfortunately, when that happens, we are usually NOT listening and thinking up a quick response. We are not truly looking them in the eye and absorbing everything they are communicating to us. So today, here are some simple listening strategies you can put into action immediately:

It's not just understanding their words.

You need to decipher how the speaker feels about what they are communicating. Are they irritated, happy, surprised, worried, sad, or angry? Your first impression of their mental state will allow you to set up your response back to them in a calm, cool, and informed manner.

Focus.

Focus fully on the speaker — their body language and other non-verbal cues will tell you volumes of information while you speak and listen back and forth.

Don't interrupt.

Avoid interrupting or trying to redirect the conversation to your concerns. In fact — shut-up until the other person runs out of gas and stops talking.

Don't judge.

Avoid seeming judgmental. You don't have to agree with them — fully listen and totally understand their position before you respond.

Use follow-up questions.

Show you care — ask follow up questions to their statements and let them respond.

Paraphrase.

Respond with: "So what your saying . . . " or "What I'm hearing . . ." or "I think I understand what you're pointing out . . .". Get them to nod YES before you move on.

Push them to keep talking.

Use phrases like: "Tell me more . . ." or "Keep going . . ." — they allow the speaker to feel what they are saying is valuable and that you really care.

You need to be an effective listener.

Make the speaker feel heard and understood while creating an environment where everyone feels safe to express their ideas.

When you show an open and encompassing demeanor while their speaking, they immediately feel they are important to you and you truly care about what they have to say.

They just want to be heard and understood. That's all.

The Rules Of Job Hunting Have Changed.

Bob Weinstein, a reporter who has interviewed me a number of times on job search, business, and career issues, has hit another home run again yesterday in the Connecticut Post, one of CT's largest newspapers. A whole article about job hunting rules from ME (click image or here to enlarge).

Bottom line:

• Take stock of all social media sites where you have been posting information.
• Step back and view each site with a laser focus — is there anything unprofessional?
• They are looking — especially LinkedIn, Facebook, Google+, and Twitter.
• Use these sites to enhance your professional image and stature in the industry. 

A big shout-out to Bob — he's in a rarefied class all by himself - professional, understanding, and informs readers with solid and clear advice.

Why Every Company Needs A "No Bozos" Policy.

Every so often I read an incredible article that articulates EXACTLY what I believe and tell my clients everyday.  Eric Jackson's Forbes article is one one of those articles.

"A bozo is someone who thinks they are much smarter and capable than they actually are. They constantly over-estimate their abilities and under-estimate the risks and threats around them. They typically don’t keep an open-mind. They look instead for data that confirms a previously held bias."

You need to READ it.

How To Deliver GREAT Customer Service.

I use shaving soap. Not shaving cream from a can. That's for kids. I'm a serious shaver — I use a shaving brush (Burma-Shave, antique), with a Merkur Model 180 razor, shaving cup with shaving soap.

I thought I would try a different company for my shaving soap. Since I like the smell of Bay Rum in the morning, I checked out Ogallala Bay Rum Company out of Nebraska.

I ordered their sampler for $6.25 which included six different shaving soaps — all made with bay rum, they included — Plain Bay Rum, Sandalwood, Sage & Cedar, Limes & Peppercorns, Lemon Grass, and Sweet Orange.

Now their site isn't great — but it gets the job done. Immediately after my order, I received the customary email letting me know that my order has been processed and it's on it's way to me. The next day, I received another email including these lines:

"If we have the pleasure of serving you again in the future, please remind us that you are a returning customer….and you’ll get a little something extra with your shipment! (Actually you will this time as well!)We not only have good old-fashioned products…but good old fashioned service and customer appreciation!" (Additional products for free on my first order!)

"On another note, it is very much appreciated when someone lets us know how they discovered Ogallala Bay Rum. Was it a search for a specific product on EBay or Google… or some other search engine or web site referral? And if so, what product were you searching for? Such information will help us in our marketing efforts and help keep costs down for our customers. Any information you can provide by replying to this email is greatly appreciated!" (It doesn't hurt to ask — and it probably saves them a lot of money and frustration understanding where their customers are coming from).

"We have special sales on our products through our store on occasion and like to let our customers know as soon as they are posted so they can be among the first to get a shot at some great bargains. Please send a blank email to the address below and you will be added to the list to get a "heads up" when such listings are posted.: (A polite way to ask for your email and retain you as a client).

I received the package within a few days (normal) and opened it up. What did I receive?

• The six soaps. Not only were they bigger than expected, they were individually wrapped to keep them dry and fresh. Most soaps aren't wrapped. Remember, these are samples.
• A free bottle of their Bay Rum Air Freshener. Not only did it smell great, it's made of two ingredients - Bay Rum and Water.
• An up-sell postcard — alerting me of their Cream Can Supper products. Not only did it have a specific web address, it had a QR code which I used to learn all about it. (sounds yummy!)
• A small thank-you card hand-signed — thanking me from a person named John. He said he "appreciated my business".

How do you think I feel about Ogallala NOW? 

• I will tell everyone I know about their products and customer service (this post is an example).
• I will buy from them again (guaranteed).
• I will have a good feeling about their company.

Don't you want people reacting like me about YOUR brand? Sit down today and think about how you interact with your prospects and clients:

• Do you communicate frequently to keep them abreast of what's going on, what is happening, and when everything will be delivered and complete? OVER-COMMUNICATE.
• Do you give away free stuff or more service than what the customer expected? START TODAY.
• Do you communicate related offers and products? GET GOING ON THIS.
• Do you send/give them a personalized and handwritten thank you note when the transaction/service is complete? IT'S EASY AND SIMPLE - DO IT.

Maybe you should try.

P.S. By the way, if you felt I was directing this only to entrepreneurs or company owners, you're mistaken. Every corporate worker should also take note — when I say 'customer service', replace it with boss, peers, or team. It still works.

YOUR COMMENTS ARE APPRECIATED — LEAVE THEM BELOW — Rich

What Do You Want Most?

Discipline is choosing between what you want now and what you want most. In today's society, we tend to go for immediate gratification when it comes to our wants and needs. It's funny — I just read a great post how one person replace their current wants with less expensive alternatives and ultimately got a major need in less than three years - a $10,000 down payment on a house - see link.

The best way to define the difference between the two is to sit down (and if you have a spouse/partner, sit them down too) and list all of your current wants. And then list all of your future wants.

The list above is a great example of one of these pages. It's simple, straightforward, and gets to the point quickly. How would this person move the focus from their current wants to the things they want the most?

• Starbucks Every Day - make your own coffee. At an average of $3 per day, they would save over $1000 each year.
• 2 New Cars Every Three Years - Buy used cars and forgo the $300-$400 per month payment (2x). Yearly savings = $10,000 per year.
• Big Screen TV - Stick with your old 36" that works just fine. Savings = $2000.
• Full Cable - Eliminate Cable and watch Netflix - $100/month to $7.95/month. Savings = $1,104/yearly.
• 3-4 Vacations Per Year - Family of four - Average vacation costs $3-4K - Only take 1 vacation and add very small weekend trips. Savings = $12,000/yearly.
• New Clothes - Slow down your clothes purchases. Savings = $2000/yearly.
• New iPhone Every Year - Savings = $200-300 (depending on cancel/exchange fees).

Add it up . . . we're looking at a potential (be calm, I'm ball-parking it here as an example) of $28,404 the first year and $15-25K every year after (you'll need another used car, TV, etc. someday).

If you stick to your plan of NOW vs. MOST - over 10 years, you'll have $200-250K in your savings account. What can you now pick off from the list on the right?

Okay - this is simple math - but I'm doing it to prove a point. You can exchange your NOW wants with your MOST wants. Instantly. And all it takes is just a simple piece of paper. And a lot of DISCIPLINE.

Some tools to help you? Here you go:

• Reddit SimpleLiving: http://www.reddit.com/r/simpleliving/
• Reddit Frugal: http://www.reddit.com/r/Frugal/
• Zen Habits (one of my favorite blogs): http://zenhabits.net/
• Clark Howard: http://www.clarkhoward.com/

Or you can just work harder, longer, or maybe take 2 extra jobs.

How's that working for you?