Power Up Or Power Down Your Thinking.

There is a subtle mindset in the marketplace today. The only way to explain it to you is to describe each 'direction' of thinking. So here goes: POWER DOWN

• Save money.
• Spend less.
• Make things last longer.
• Don't take chances. Be safe.
• Stay with old behaviors and practices.
• Worry and plan for bad things to happen.

POWER UP

• Invest to grow.
• Spend more.
• Use items until they aren't useful and purchase new ones.
• Take chances. Be a maverick.
• Innovate new ways of doing things.
• Be scared and plan for the future.

Neither is bad, neither is good. They just ARE. And I agree there are times when every one of us has had to either power up or down.

But there are situations when you have to pick the right one:

1. When you hate your job or your clients suck.
2. When you need to grow your business or get that promotion.
3. When things are just not working right.

YOU NEED TO POWER UP.

Powering down just won't get you there. 

Why? Because what you have been doing will not deliver NEW opportunities. You need to change the dynamic and venture outside of your comfort sphere.

Take chances. Meet new people. Spend more time, money, and effort to grow your career and business.

Many big businesses are powering down. They are stocking money away, firing people, not investing in their infrastructure, stay with the same behaviors, and worry about the future. And they wonder why they can't effectively compete.

Here's where everyone fails — when they try to Power Up and Down at the same time. Guess what? It's a recipe for failure.

Unfortunately, there are a lot of people trying to do it everyday. Let me give you an example:

Typical family . . . powers down . . . they don't take chances and stay with old behaviors and practices . . . and they worry and plan for bad things to happen.

But . . . they spend the same amount of money (or more) . . . they take chances.

Guess what? They power down their income-making capabilities but they power up their spending. What do you think is going to ultimately happen? Bankruptcy.

And it's happening all around us. 

So what is your plan? Powering UP? Or powering DOWN? It's your choice.

POST YOUR QUESTIONS OR COMMENTS BELOW

P.S. Are you in this situation? Do you find yourself powering down when you really need to power up your life? Let's talk. I've worked with a number of clients on this specific topic — and we developed a successful strategy to reverse course and turn things around. If you’re not a client . . . pick up the phone and call me — I have one complimentary session left this month. It will probably disappear by next week.

Stay Hungry. Stay Foolish.

It's sad when you see a true visionary leave this mortal coil before it was their time.

Someone who has done so much in so short a time. Someone who had their ups and downs — a person who built inventions for the masses and took his company from a small garage to the most valuable organization in the world. Steve Jobs touched me in many ways.

Not only with his inventions (1 iMac, 3 MacBooks, 6 iPods, 4 iPhones, and 1 iPad), but even with his presentation style and salesmanship. No one else comes close.

I want to impart his words of wisdom to you in some small way — so here's his commencement address to Stanford in 2005:

I am honored to be with you today at your commencement from one of the finest universities in the world. I never graduated from college. Truth be told, this is the closest I've ever gotten to a college graduation. Today I want to tell you three stories from my life. That's it. No big deal. Just three stories.

The first story is about connecting the dots.

I dropped out of Reed College after the first 6 months, but then stayed around as a drop-in for another 18 months or so before I really quit. So why did I drop out?

It started before I was born. My biological mother was a young, unwed college graduate student, and she decided to put me up for adoption. She felt very strongly that I should be adopted by college graduates, so everything was all set for me to be adopted at birth by a lawyer and his wife. Except that when I popped out they decided at the last minute that they really wanted a girl. So my parents, who were on a waiting list, got a call in the middle of the night asking: "We have an unexpected baby boy; do you want him?" They said: "Of course." My biological mother later found out that my mother had never graduated from college and that my father had never graduated from high school. She refused to sign the final adoption papers. She only relented a few months later when my parents promised that I would someday go to college.

And 17 years later I did go to college. But I naively chose a college that was almost as expensive as Stanford, and all of my working-class parents' savings were being spent on my college tuition. After six months, I couldn't see the value in it. I had no idea what I wanted to do with my life and no idea how college was going to help me figure it out. And here I was spending all of the money my parents had saved their entire life. So I decided to drop out and trust that it would all work out OK. It was pretty scary at the time, but looking back it was one of the best decisions I ever made. The minute I dropped out I could stop taking the required classes that didn't interest me, and begin dropping in on the ones that looked interesting.

It wasn't all romantic. I didn't have a dorm room, so I slept on the floor in friends' rooms, I returned coke bottles for the 5¢ deposits to buy food with, and I would walk the 7 miles across town every Sunday night to get one good meal a week at the Hare Krishna temple. I loved it. And much of what I stumbled into by following my curiosity and intuition turned out to be priceless later on. Let me give you one example:

Reed College at that time offered perhaps the best calligraphy instruction in the country. Throughout the campus every poster, every label on every drawer, was beautifully hand calligraphed. Because I had dropped out and didn't have to take the normal classes, I decided to take a calligraphy class to learn how to do this. I learned about serif and san serif typefaces, about varying the amount of space between different letter combinations, about what makes great typography great. It was beautiful, historical, artistically subtle in a way that science can't capture, and I found it fascinating.

None of this had even a hope of any practical application in my life. But ten years later, when we were designing the first Macintosh computer, it all came back to me. And we designed it all into the Mac. It was the first computer with beautiful typography. If I had never dropped in on that single course in college, the Mac would have never had multiple typefaces or proportionally spaced fonts. And since Windows just copied the Mac, it's likely that no personal computer would have them. If I had never dropped out, I would have never dropped in on this calligraphy class, and personal computers might not have the wonderful typography that they do. Of course it was impossible to connect the dots looking forward when I was in college. But it was very, very clear looking backwards ten years later.

Again, you can't connect the dots looking forward; you can only connect them looking backwards. So you have to trust that the dots will somehow connect in your future. You have to trust in something — your gut, destiny, life, karma, whatever. This approach has never let me down, and it has made all the difference in my life.

My second story is about love and loss.

I was lucky — I found what I loved to do early in life. Woz and I started Apple in my parents garage when I was 20. We worked hard, and in 10 years Apple had grown from just the two of us in a garage into a $2 billion company with over 4000 employees. We had just released our finest creation — the Macintosh — a year earlier, and I had just turned 30. And then I got fired. How can you get fired from a company you started? Well, as Apple grew we hired someone who I thought was very talented to run the company with me, and for the first year or so things went well. But then our visions of the future began to diverge and eventually we had a falling out. When we did, our Board of Directors sided with him. So at 30 I was out. And very publicly out. What had been the focus of my entire adult life was gone, and it was devastating.

I really didn't know what to do for a few months. I felt that I had let the previous generation of entrepreneurs down - that I had dropped the baton as it was being passed to me. I met with David Packard and Bob Noyce and tried to apologize for screwing up so badly. I was a very public failure, and I even thought about running away from the valley. But something slowly began to dawn on me — I still loved what I did. The turn of events at Apple had not changed that one bit. I had been rejected, but I was still in love. And so I decided to start over.

I didn't see it then, but it turned out that getting fired from Apple was the best thing that could have ever happened to me. The heaviness of being successful was replaced by the lightness of being a beginner again, less sure about everything. It freed me to enter one of the most creative periods of my life.

During the next five years, I started a company named NeXT, another company named Pixar, and fell in love with an amazing woman who would become my wife. Pixar went on to create the worlds first computer animated feature film, Toy Story, and is now the most successful animation studio in the world. In a remarkable turn of events, Apple bought NeXT, I returned to Apple, and the technology we developed at NeXT is at the heart of Apple's current renaissance. And Laurene and I have a wonderful family together.

I'm pretty sure none of this would have happened if I hadn't been fired from Apple. It was awful tasting medicine, but I guess the patient needed it. Sometimes life hits you in the head with a brick. Don't lose faith. I'm convinced that the only thing that kept me going was that I loved what I did. You've got to find what you love. And that is as true for your work as it is for your lovers. Your work is going to fill a large part of your life, and the only way to be truly satisfied is to do what you believe is great work. And the only way to do great work is to love what you do. If you haven't found it yet, keep looking. Don't settle. As with all matters of the heart, you'll know when you find it. And, like any great relationship, it just gets better and better as the years roll on. So keep looking until you find it. Don't settle.

My third story is about death.

When I was 17, I read a quote that went something like: "If you live each day as if it was your last, someday you'll most certainly be right." It made an impression on me, and since then, for the past 33 years, I have looked in the mirror every morning and asked myself: "If today were the last day of my life, would I want to do what I am about to do today?" And whenever the answer has been "No" for too many days in a row, I know I need to change something.

Remembering that I'll be dead soon is the most important tool I've ever encountered to help me make the big choices in life. Because almost everything — all external expectations, all pride, all fear of embarrassment or failure - these things just fall away in the face of death, leaving only what is truly important. Remembering that you are going to die is the best way I know to avoid the trap of thinking you have something to lose. You are already naked. There is no reason not to follow your heart.

About a year ago I was diagnosed with cancer. I had a scan at 7:30 in the morning, and it clearly showed a tumor on my pancreas. I didn't even know what a pancreas was. The doctors told me this was almost certainly a type of cancer that is incurable, and that I should expect to live no longer than three to six months. My doctor advised me to go home and get my affairs in order, which is doctor's code for prepare to die. It means to try to tell your kids everything you thought you'd have the next 10 years to tell them in just a few months. It means to make sure everything is buttoned up so that it will be as easy as possible for your family. It means to say your goodbyes.

I lived with that diagnosis all day. Later that evening I had a biopsy, where they stuck an endoscope down my throat, through my stomach and into my intestines, put a needle into my pancreas and got a few cells from the tumor. I was sedated, but my wife, who was there, told me that when they viewed the cells under a microscope the doctors started crying because it turned out to be a very rare form of pancreatic cancer that is curable with surgery. I had the surgery and I'm fine now.

This was the closest I've been to facing death, and I hope it's the closest I get for a few more decades. Having lived through it, I can now say this to you with a bit more certainty than when death was a useful but purely intellectual concept:

No one wants to die. Even people who want to go to heaven don't want to die to get there. And yet death is the destination we all share. No one has ever escaped it. And that is as it should be, because Death is very likely the single best invention of Life. It is Life's change agent. It clears out the old to make way for the new. Right now the new is you, but someday not too long from now, you will gradually become the old and be cleared away. Sorry to be so dramatic, but it is quite true.

Your time is limited, so don't waste it living someone else's life. Don't be trapped by dogma — which is living with the results of other people's thinking. Don't let the noise of others' opinions drown out your own inner voice. And most important, have the courage to follow your heart and intuition. They somehow already know what you truly want to become. Everything else is secondary.

When I was young, there was an amazing publication called The Whole Earth Catalog, which was one of the bibles of my generation. It was created by a fellow named Stewart Brand not far from here in Menlo Park, and he brought it to life with his poetic touch. This was in the late 1960's, before personal computers and desktop publishing, so it was all made with typewriters, scissors, and polaroid cameras. It was sort of like Google in paperback form, 35 years before Google came along: it was idealistic, and overflowing with neat tools and great notions.

Stewart and his team put out several issues of The Whole Earth Catalog, and then when it had run its course, they put out a final issue. It was the mid-1970s, and I was your age. On the back cover of their final issue was a photograph of an early morning country road, the kind you might find yourself hitchhiking on if you were so adventurous. Beneath it were the words: "Stay Hungry. Stay Foolish." It was their farewell message as they signed off. Stay Hungry. Stay Foolish. And I have always wished that for myself. And now, as you graduate to begin anew, I wish that for you.

Stay Hungry. Stay Foolish. Thank you all very much.

The 5 Stages Of Getting Fired.

A bevy of managers and business owners frequently ask me how to fire someone. I walk them carefully through the ethical and legal minefield (have your HR rep there and don't say too much), while helping them with the emotional side of it (it's never easy). WHAT ABOUT THE OTHER SIDE OF THE TABLE?

How did the person being fired get there?

Here are five reasons why you're on the receiving end of the last meeting you'll ever have with your company or your client (for business owners):

Stage 1: You didn't communicate/listen very well.

You find your boss/client messages are mixed — they are getting frustrated with you more often. You think things are going swimmingly, but every interaction is misconstrued, they aren't happy and you don't know why.

Bottom line — don't wait for them — you need to change your communication patterns to your boss/client. Many people try to blame the other party and wait patiently for them to change. Sorry pal — the onus is all on you.

Stage 2: You didn't keep your eyes open.

Things that have never changed begin to change all around you. Timing, deliverables, behavior, people and things pop in at the most inauspicious moment. You are frequently thrown off your game by changes from your boss/client — and you blame them.

Stop, step back, and survey the situation. What's really happening here? Sometimes it's just a subtle change, a small alteration from your boss/client. But it could have deeper ramifications. Keep your eyes open and more importantly, your mind open. Most people shut down or disregard these subtle changes (to their detriment).

Stage 3: You lost your motivation and enthusiasm.

Working with your boss/client becomes a chore — the machine isn't running as smooth as it used to. You start to blame them and begin to pull back — you don't deliver on time, you miss deadlines, the quality of your work isn't up to par.

This is the 'tipping point' stage. Only you can increase/decrease your motivation and enthusiasm. If you begin to pull back, your boss/client is going to notice and start to wonder if you really want your job/business. Start re-energizing your attention to the job at hand or things will precipitously slide in a downward direction.

Stage 4: You let logistical issues get in the way.

You begin missing appointments/meetings. You are late. You forgot key deliverables. You miss opportunities. You say the wrong things. Your car doesn't start. But it's not your fault.

These are all indicators to your boss/client that you are beginning not to really pay attention and care about the business. As much as you protest, they are clear indicators you are actively pulling back into a position that is a lose-lose for you.

Stage 5: You stopped caring.

I call this the 'shoot me now' stage. At this point all is probably lost — you're just waiting for the knife in the back. You don't really care about your work/service, your comments are usually negative (or tinged with sarcasm), and going to work is about as much fun as a root canal.

You need to make a decision — do the right thing and quit or drop to your knees, beg forgiveness — and repent. This is your last hail mary pass — it might work or not. Don't be surprised if your boss/client doesn't buy it — you've let it get too far.

Has this ever happened to you? What did you do to change your situation?

POST YOUR QUESTIONS OR COMMENTS BELOW

P.S. Do you see one of your people in this situation? Are you in this situation? Let's talk. I've worked with a number of my clients on this specific topic — and we developed a successful strategy to turn things around. If you’re not a client . . . pick up the phone and call me — I have one complimentary session left this month. It will probably disappear by next week.

Dirty Little Secret: Dealing With Slow Thinkers.

Last week, I wrote on a situation many of my clients and colleagues encounter daily in their business — Quick Thinkers. An avid follower of my blog, Tim Trent, commented: "I’d love to see you handle the flip side of this one, Rich. It can be worse than impossible to be a quicker thinker than your boss, for example, especially when the solution is so freaking obvious and they just can not see it however carefully you explain it to them!"

STOP DEALING WITH THEM — LET'S TACKLE SLOW THINKERS!

You probably find them in the office and out in the marketplace when working with them — I feel it is due to a number of factors:

They are truly gifted.

Work and business is a chess game to them. They want to carefully explore every permutation to ensure every rock is upturned and analyzed. They're the ones who actually hit upon a strategy no one has thought of and they frequently amaze their peers, superiors, clients and vendors.

Unfortunately, these types drive quick thinkers up the wall - it's the nature of the beast.

Solution: Be patient - they might surprise you with their idea.

They aren't in the know.

They might have been good at their job, but they no longer keep abreast of the market and industry. Or they are politically naive about what's going on and tend not to understand the complexities of everyone's personality.

You probably bring more information to the table, but because they aren't in the know, they tend to slow WAY DOWN because they don't trust or understand your line of thinking.

Solution: Educate them slowly. Keep them in the know. Then they will value you.

They are fearful and afraid of everything.

Candidly, I hate these people. They look at every decision, every choice, and every thing they touch as a major life decision. They take forever to make simple decisions and become petulant if you try at all to speed up the process. They shut down conversations at a moment's notice, run to their office, and hide under their desk until the decision has passed.

Since they are governed by fear, their decisions are sometimes based on incorrect data and they sometimes side with the more forceful personalities in their circle (even though you may be right).

Solution: Get a big gun and take them out (just kidding). Try to reason with them. If that doesn't work, place them in the discard pile and work around them.

They are faking it.

This happens more to business owners with clients than in corporate life. People who usually slow down the process due to their introspection are doing it to benefit just one person — themselves. They either are holding back to make you do something different (lower your price, add value, etc.) or wound you politically (hold you from moving forward, hold back info, etc.).

Solution: Be careful — they are dangerous when attacked. Try to figure out why they are acting the way they are and devise alternate strategies to get them to speed up their thinking, go around, or disregard them.

POST YOUR QUESTIONS OR COMMENTS BELOW

P.S. Are slow thinkers getting your business down? Let's talk. I've had a few clients bring this exact situation up on our calls — and we developed a strategy by the end of our session. If you’re not a client . . . let's talk — I offer two complimentary sessions a month. And they fill up fast!

Dirty Little Secret: Dealing With Quick Thinkers

Do you ever run into someone where they seem to be thinking and acting 100 miles per hour faster than you? I received two emails the other day:

Executive Client: "Rich — I don't know what to do — I feel like I'm an idiot! Every time I try to speak with some of my peers and my boss, it seems like I'm in slow motion, I know I have 20 years experience in the industry, but for some reason, they anticipate, decide, and outmaneuver me whenever I speak to them. Meetings are hell!"

Business Client: "OMG — my clients have me running rings around them for some reason! Every time I deliver something to them, they are 10 steps ahead of me requesting something else and adding 'Why didn't I do this . . . or that?'. I don't know if it's me or them. HELP!!"

Here's a dirty little secret: It's happened to me. It happens to EVERYONE. Quick thinkers are everywhere.

Here's why:

#1. They are truly gifted.

There are people out there who are really smart. They have the ability to assess the situation, determine their choices, and choose the best direction.

They are a wonder to work with and for — because they usually cut through the BS and take action. My estimate: 10% of the population.

#2. They are in the know.

Bottom line — they know more than you. They have more information, they know how people work, they know who can do what, and they've probably done this before while it's totally new to you. Or they are privy to information not disclosed to you.

You think they are better than you — but they're just a few steps ahead (and running quite fast to stay there). My estimate: 50% of the population.

#3. They are fearless.

They are supremely confident in their decision making and don't have that small trigger most people possess to stop and think about a situation.

This comes in handy during an emergency (like a car crash) where quick, fearless thinking saves the day. It is a ticking time bomb when it comes to strategic business decisions. My estimate: 20% of the population.

#4. They are faking it.

These are the hidden land mines in business.These people have low self-esteem and probably a personality disorder. They make assumptions and decisions so quickly it makes your head spin.

In addition, if you question them, their logic to back up their decision is unassailable in their eyes, while you go batty trying to understand their logic. Black is white — up is down. It's maddening.

Next time you are stymied by a quick thinker, try to diagnose who they really are.

Genius — Stick with them and do what they do. Knowledgable — Catch up to them, learn more. Fearless — Think strategically and double back. Fake — Stick to your guns if logic is on your side.

POST YOUR QUESTIONS OR COMMENTS BELOW

P.S. Having a hard time with a quick thinker? Let's talk.  Business and executive clients bring this subject up frequently. If you’re not a client . . . grab your spot now before the final spot for October is taken. Only one left — time is getting short!

How To Become Unfireable – Part Seven: Be A Billboard.

In addition to coaching a full practice of clients, my Mentor Coach Bootcamps started this week (say goodbye to Monday nights). So the 'production' end of my business is ‘full-steam ahead’. I also jumped out of bed every morning over the past two weeks (4:30 AM) to attend various networking/sales meetings to spread the word of the Rich Gee.

And I gave a major presentation to 150+ executives about how to market themselves. It was a big hit for me – most attendees gave me a 4 to 5 rating (on a scale of 1-5).

So the ‘development’ end of my business was in full gear too. What did it deliver? I received an avalanche of interest in my coaching and my phone has been off the hook. In addition, my site numbers are through the roof and I have a pack of new business cards that can choke a horse (all to enter today into my contact list for eBlasts).

Why am I telling you all this? Not to brag — but to illustrate how to grow from knowing a lot of people into a person a lot of people KNOW ABOUT.

You are the product – get others to meet you, talk with you, experience you. “Take you out for a test drive” as I call it.

People need to see you, experience you, to see what you’re working on. They need to hear three things:

#1 What you’ve done.

This is your reputation - you need to advertise it. Don’t think people just know about it. That’s the mistake most executives make — they think their work speaks for them forever.

Don’t kid yourself. After the project is over, the major rollout complete, the client captured . . . people forget. Quickly.

You need to remind them frequently of your past successes. Not blatantly, but in general conversation. Mention how you worked with Tom when you rolled out that spectacular initiative or when Susan helped you lock in one of your biggest clients. Misdirect with someone else and then bring it back to you.

#2 What you’re doing.

People need to know the level of caliber they’re working with and you need to let them know the high-level and high-impact stuff you’re managing.

The secret ingredient: if you have to let people know what you’re working on, you’ll tend to focus on higher exposure projects. It’s like a class reunion, 3-6 months beforehand, you lose weight, get that liposuction done you’ve been putting off, and hit those wrinkles with botox.

I want you to do the same thing with your career. If you aren’t working on the high-priority projects — make sure you are.

#3 What you’re gonna do.

This is how you predict great opportunities for your career. When you’re out there, you’re finding out about what’s in store for the company, the industry, and everyone around you.

The most connected executives are actively letting key people know their ideas, strategies, and plans. They brainstorm at lunch, ask for ideas after work, and delve deeper with the management team over drinks.

The more you are a billboard and let the right people see what you’ve done, what you are doing today, and what you plan to do . . . the more high-level projects, positions, and promotions come your way.

Now go out there and let them see your billboard up in lights!

POST YOUR QUESTIONS OR COMMENTS BELOW

P.S. Need to figure out how to be a billboard? Let's talk. This is one of the main areas I tackle first with all of my clients. If you’re not a client . . . grab your spot now before all the final spot for October is taken. Only one left — time is getting short.

How To Become Unfireable – Part Six: It's Who You Know.

Here’s the cold, hard truth:  

You not only have to have a lot of friends, you need get out there and meet new people, Period. End of story.

If you don’t want to do that — you will be expendable.

But most people don’t like to ‘network’. Well then . . . don’t. Connect.

In my opinion, the clear difference between Networking and Connecting is:

Networking: What can you do for me?
Connecting: What can I do for you?

It's my definition, my differentiation, and here's why I don't like networking:

• It's all me, me, me.
• It's the clammy science of collecting business cards ad infinitum, of cold-calling strangers to grill them about possible openings or beg them for a favor.
• When most people don't like networking, it's because of the slimy nature of glad-handing strangers and constantly asking for something.
• It's impersonal, it takes the average executive or entrepreneur way out of their comfort zone.
• I know when I meet someone and they network with me — I immediately see through their facade and want to get out of there ASAP.
• To the best of my knowledge, no one likes to be 'networked' to.
• Networking is awkward, it's artificial, and more often than not, it doesn't work that well.

Connecting is different.

• It's noticing people, schmoozing with them, keeping in touch with them — and benefiting from them. You connect with people in a mutually productive and pleasurable way.
• You concentrate on the other person. Try to ask questions, minimize your blabbering, and listen to their answers.
• You build a solid relationship and try to connect with them on many levels.
• Instead of selling, you're seeding. You plant the seed of your capabilities, service, or product but you don't overtly go for the kill.
• You build the relationship to do something for them. To help them professionally or personally. It might be an article they are interested in, a piece of information, or even an introduction to someone you know.
• In the end, the relationship supersedes the sale. Every time.

So how do you connect? Here are the steps:

1. Be inquisitive. Ask a lot of questions and follow up questions. See below for the process.
2. If they ask about you, answer their questions, but don't go on. You need to focus on them.
3. Try to find a way to connect with them — find a common place to share — maybe a location, a school, a business, a friend, something.
4. Ask follow up questions, "You live in Stamford? What part? High Ridge Road? I grew up near Rippowam High School!".
5. Once you make the 'connection', you begin to build a rapport of trust between you and the person your connecting with.
6. Each subsequent question, follow-up question, and connection will build a stronger friendship bond between you.
7. When concluding the conversation or meeting, try to ensure you have some sort of deliverable or to-do for the person. It might be an article, a web site, an acquaintance you might know — to give to them at a later date. Do something for them – Givers Gain.
8. Ensure you do what you say you're going to do.

What is the process to connect? Read this story:

"You are in front of a big, white home. You look down and see the mailbox, you look up and see your whole family waving to you, leaning out the top windows of the house. You look over and see a beautifully, ornate chimney with a huge, yellow, leather work glove sitting upon it with all five finger pointing in the air. The glove is holding an old, wooden tennis racket and a bi-plane (like the one Snoopy flies) breaks through the strings of the racket, flys around your high school, comes to a soft landing on your football field and touches the goal post."

This story is a mnemonic. It teaches you how to connect with someone by encapsulating key questions within an inane, weird story you'll remember. Let me break it down:

• Mailbox - Hi, my name is Rich Gee. What's your name? Where do you live? What part of Wilton?
• Family waving to you - Are you married? Do you have kids? (if they say no, don't feel uncomfortable, just say, "Boy are you lucky!"
• Huge leather work glove - What do you do? Where do you work? What is it like to work there?
• Wooden tennis racket - What do you do for fun? What are your interests?
• Bi-plane - Do you travel for business? Did you go on vacation this summer?
• High school - Where did you go to school?
• Football field - What sports are you into?
• Goal post - What goals are you shooting for this year?

All I ask is that you try it. I used to do it all the time waiting for my daily train to work. Standing next to someone, I would say something witty ("Seems like the train gets later every day as it gets colder."), get them to smile, and then introduce myself. The hint with each question is to be enthusiastic and use many follow up questions. Be inquisitive and have fun!

POST YOUR QUESTIONS OR COMMENTS BELOW

P.S. If you're having problems connecting with people, let's talk. This is one of the main areas I tackle first with all of my business clients. If you’re not a client . . . grab your spot now before all the spots for October are taken. Time is getting short.

How To Become Unfireable – Part Five: Focus.

Everyone makes this mistake. Everyone. So don't feel bad.   We get caught up with all of our work.

Our regular tasks and duties. Old projects. Favors for your friends.

And then a new project comes along. You panic — how are you going to fit this in?

A client of mine once wrote me: “Rich — I don’t know what to do! Every time my phone rings, or when I open my email, or when I go to a meeting, my workload grows exponentially. I am currently huddled in my office with a list of to-do’s that will choke a horse!”

He then emailed me a week later (after our session): “OMG — it’s like night and day. I now have a solid list of actionable tasks which are prioritized and with stated deadlines. I’ve tossed or re-scheduled all of the lower-tier tasks — I feel amazing! Thank you RICH!” 

A smart executive regularly reviews their workload and eliminates, retires, and puts on hold those tasks, activities and projects deemed low tier.

Here's the rub — most people don't do this. They try to do everything and they don't do it very well. They hoard (I love that word) — hoard their projects like Scrooge McDuck and are afraid to let any of them get away.

You need to look at your workload like a lifeboat. It only fits 10 people. If another person wants to come aboard, someone has to go. You don't pick the most healthy, important, and vital person — you pick someone who is sickly and causing the most strife.

Frequently assess which ones are:

• Exposure - how many people will this affect? How will you benefit when it's done?
• Impact - how many people really use this? Is it just your pipe-dream or something you like to do?
• Importance - how critical is it to the inner workings or success of the company?

Candidly, when your boss is taking a look at their team, they view the IMPORTANT deliverables first. They account for all the high-exposure projects — the mover and shaker initiatives first.

So start throwing some projects overboard. Today.

POST YOUR QUESTIONS OR COMMENTS BELOW

P.S. If you're having problems with timing at work, let's talk. This is one of the main areas I tackle first with all of my clients. If you’re not a client . . . grab your spot now before all the spots for October are taken. Time is getting short.

How To Become Unfireable – Part Four: Use Your Peripherals Pal!

Most executives tend to keep to themselves. They go to meetings. They interact with their clients. They even give a presentation or two. They feel their work will deliver success, money and notoriety.

Guess what? It's not enough - they're not even close!

Start standing out from the crowd. Be noticed. Have your work seen by the right people at the right time. Use your PERIPHERALS and start seeing the hidden opportunities out there.

YOU NEED TO MARKET YOURSELF.

How? Here are some tips:

#1. Broadcast your ideas. Stop messing with all the tactical stuff — think what is going to happen with your company, marketplace, or product in 6, 12 and 26 months in the future. Brainstorm with others about what you’re thinking. Put a presentation together and present it to people who matter. Get those creative juices flowing!

#2. Stick you head above the cubicle. Look around — what’s happening in your office, in your neighborhood, your marketplace, the world? If you worked for bookstores, record shops, newspapers . . . you should have seen this coming YEARS ago. But most people stick their heads in the sand. Start using your peripherals — who’s moving up, who’s going out of business, who’s getting fired, who’s making the big bucks?

#3. Go where the important people go. This is a big one — mingle with the big boys and girls. If you are an executive, have lunch with them — see how they think, tell them your ideas, mingle! If you own your own business — stop trying to go through intermediaries to get your next client or customer. Go where they go and mingle with them! If you are targeting high-income earners — hit charities, country clubs, salons, gyms — anywhere they might be.

Stick your head into the clouds - start thinking and acting that way!

POST YOUR QUESTIONS OR COMMENTS BELOW.

P.S. If you want to learn HOW to develop a clearer vision of your upward career path, let's talk. Current clients already know this (and they have it built into their action plans). If you’re not a client . . . grab your spot now before all the spots for October are taken.

You Are What You Eat.

Here's an incredible and powerful interview with Lisa Corrado, owner of Lisa Corrado Nutrition. She's a long-time friend, confidant, and really knows what she's doing when it comes to what to eat and what not to eat.

She makes busy people healthier with a combination of clinical nutrition and culinary training. Lisa's services include individual nutritional counseling (both in-office and online), as well as online programs such as Ready-Set-Go! Detox Done Right.

Rich: I know you've worked with a wide variety of clients. What similarities do you see among them?

Lisa: Everyone's busy. But everyone's "busy-ness" is different and poses challenges specific to each person. My job is to understand your personal set of roadblocks and offer do-able action steps to make sure you're eating for your best health. When I work with busy executives, I tell them to plan out what they'll eat for the day as carefully as they plan & prepare for an important meeting. There's nothing more important than our health, but we don't always prioritize it. Maybe it's time we did.

Rich: What do you say to someone who says "My weight's fine. I don't have to worry about what I eat."

Lisa: I say that one day, you'll pay the piper with your health. Being overweight is just one clue that you're not as healthy as you should be. Other clues are elevated blood pressure, cholesterol and glucose readings; GI issues; reactions to eating certain foods. These are all things that you can impact directly and immediately by changing your diet. You have to eat, you might as well eat the right stuff.

Rich: What's your short list of favorite healthy foods?

Lisa: Quinoa is a high-protein grain that's really versatile. I love chia seeds for their omega-3 fatty acids and belly filling powers. Beans are my one of my favorite protein sources. And I'm a sucker for fresh ginger, which is an anti-inflammatory super hero. Actually, all of these foods together would make a really nice meal!

Rich: What made you decide to develop a detox program? I thought you were all about eating properly?

Lisa: I am! And that's why my program focuses on eating rather than deprivation.

I created an online program that gives participants the structure and support to create better eating habits. I've worked with one too many clients who do juice cleanses or fasts, starving themselves for a period of time, then jumping right back into their unhealthy eating habits.

It just seems like such a waste of time and energy to me, and makes it harder for them to implement the lifestyle changes they really need to make. So I came up with Ready-Set-Go! Detox Done Right. Throughout the program, you eat lots of whole, nourishing foods while reducing or eliminating the "noisy" foods that are allergenic, addictive, inflammatory or just not that great for you.

By the end of the program, participants have had the benefit of learning which foods really don't work for them and which ones are real nutritional powerhouses. I load them up with great recipes and they also receive membership in our online community, so they get support from me and their fellow participants.

The feedback is tremendous! Participants tell me they've lost weight, slept better, kicked the diet soda habit and even more. We start on September 25th, so please tell your readers they can visit LisaCorradoNutrition.com/detox for more information.

How To Become Unfireable – Part Three: It's About Time.

“Life is all about timing... the unreachable becomes reachable, the unavailable become available, the unattainable... attainable." - Stacey Charter Unless you've been living under a rock lately, the business world has been turned upside down and all the rules of the marketplace have changed.

How do you stay alive and kicking? TIMING helps.

I've spoken in front of thousands of executives and the number one question I hear is:

"How do I get everything done? It seems I have no more time."

TIMING'S THREE KILLER MEASURES

1. Length - How long do you spend doing work?
2. Breadth - How much do you do?
3. Depth - How deep you dig into what you do?

LENGTH

Come in early or stay late, it's that simple. Do both and your killing yourself and your life. Do neither and your heading for the unemployment line. Trust me.

I'm an early bird. I got up at 4:30, hit work by 6-6:30, and got in 2.5 hours of extra focus before everyone trundled in by 9-9:30. I left at 5:00 sharp (unless there was an emergency) and did some final catch-up work on the train (30 minutes).

Result: I added an extra 15 hours of work in every week. BAM!

BREADTH

What are your key responsibilities and projects? Which ones aren't? It's that simple — streamline your project load and determine which ones will move you up and which ones are holding you back. You need to be tough on yourself.

Most people whine and moan about their workload because it's too big. Sit down and analyze all of your projects and responsibilities. Then cut the bottom 20%. Odds are they are dragging you down, filling your mind (and your calendar), and will never amount to anything.

DEPTH

How deep do you go within each project or task? How much do you do compared to what you delegate?

"By the time I instruct someone how to do it, I could've done it myself." I hear this all the time. This is death of your job calling.

Use people and technology to help you delegate simpler tasks. High performing executives are good at it — low-performing ones aren't.

Stop being a perfectionist. Every deliverable doesn't need to be perfect. You don't need to deliver perfection every time — it just needs to be DONE. Most of my clients see a 20-30% increase in time and efficiency once they realize this fact.

POST YOUR QUESTIONS OR COMMENTS BELOW

P.S. If you're having problems with timing at work, let's talk. This is one of the main areas I tackle first with all of my clients. If you’re not a client . . . grab your spot now before all the spots for October are taken.

“Your time is limited, so don't waste it living someone else's life. Don't be trapped by dogma - which is living with the results of other people's thinking. Don't let the noise of other's opinions drown out your own inner voice. And most important, have the courage to follow your heart and intuition. They somehow already know what you truly want to become. Everything else is secondary.” - Steve Jobs

How To Become ‘Unfireable’ – Part Two: Hustle.

I was listening to Zig Ziglar the other day in my Automobile University and his latest podcast touched a nerve: "In good times, there are people who do well and people who do badly. In bad times, there are people who do well and people who do badly. Step back and look at this . . . it's not the economy, it's YOU. The people who have the attitude and the drive do well."

I have another word for it: HUSTLE

HUSTLE is made up of these four qualities:

1. Drive - Develop the mental and physical force to move mountains
2. Enthusiasm - Develop an excitement for all you do
3. Attitude - Stay positive and never let things get you down
4. Focus - Stay clear on your goals and how to get to them

It's interesting our four qualities spell the word DEAF.

You need to be deaf to those who try to derail you from HUSTLING. Those who say:

• "You can't do that."
• "I hate this place (and you should too)."
• "That's not the right way to do it."
• "We don't do it that way here."
• "You're wrong, I'm right."

If I received a dollar for every time I heard one of these phrases during my 20 years in corporate, I would be an even richer man today. These people are all over the place and it's usually their job to tear you down, hold you back, and stop you so they can take your place.

TAKEAWAYS FOR YOUR CAREER

#1. Don't listen to the DERAILERS. Stay true and HUSTLE.

#2. When you get down, figure out what area of DEAF will energize you again.

#3. Keep HUSTLING. Develop behaviors to ensure you never stop.

How do you hustle on the job?

POST YOUR QUESTIONS OR COMMENTS BELOW

P.S. If you want to learn HOW to hustle more efficiently and effectively, let's talk. Current clients already know this (and they have it built into their action plans). If you’re not a client . . . grab your spot now before all the spots for October are taken.

How To Become 'Unfireable' - Part One: Dominate A Room.

One of my clients emailed me about what happened to them at work yesterday: "Rich - Remember my boss Jim? We were attending his weekly status meeting and it was my turn to speak. I took your advice about presenting to my audience and then to elevate the discussion to the 'meta-conversation' - what we're REALLY talking about.

 

Instantly it cut through all the BS and caught my boss' attention. He asked me to stay behind after everyone had left. He was impressed how I transformed the basic 'blah-blah' of everyone's status updates and honed in on what we really need to do as a team.

End result: He offered me a new project to tackle (with a new team to hire with mucho budget dollars).

I can't thank you enough for helping me take charge at work."

TAKEAWAYS FOR YOUR CAREER

#1. Understand the Meta-Conversation. What is the REAL conversation? What are people REALLY saying? We get so caught up in the status meeting fishing net - we attend, say our stuff, and try to get out ASAP.

#2. Listen closely. Try to understand what each person is really saying, feel if there are unseen connections or new observations. Hear how your boss is speaking.

#3. Collate and Sum Up. Assess all the connections and see if you can weave a new vision for where the issues, obstacles, numbers, projections, etc. are going. Observe the past/present and define the future.

#4. Deliver Swiftly. Take charge with facts. Instead of just sitting there checking your email, find the right moment and bring it all together. Your boss is always on the lookout for people of distinction — team members who are thinking out of the box and remind them of themselves.

I hope this story inspires you.

It CAN be done.

Stop bitching about work . . . and take inspired action.

POST YOUR QUESTIONS OR COMMENTS BELOW

P.S. There was ONE session that really changed my client's career. If you’re an Inside Track member, it’s the first mastermind we covered in August. If you’re not an IT member… grab your spot now before all the spots for September are taken.

5 Mistakes You Make With Business Cards.

They bring me business and success everyday. That's why they are ALWAYS in my left pocket. But most people either don't have them (shame on you) or if they do — have terrible ones. Here are some mistakes people make with business cards:

1. You forget them.

This is the biggest mistake — your card is your brochure, your image, your information in a prospective client's hands — and you now blew it because you forgot your cards. In addition, you now feel uncomfortable because you might or might not get theirs, which is gold in any business or position. Always carry them with you . . . Everywhere. Keep them in your car, your desk, your briefcase.

2. They look awful.

When I hand out my card, I usually get the exclamation, "What a great card!" or "Who did this for you, it's incredible!". Does this happen to you? If not, you need to have your cards made by professionals. If you aren't creative, you need to hire a creative ASAP to design a logo and card for you. And then you need a qualified printer that will print a 'knock-it-out-of-the-park' card. Try 4by6.com or moo.com.

3. They don't have the RIGHT information.

The most important item is your image — the look of your card. What image are you trying to present to your clients? I am an executive and business coach — no flowers or crazy colors on my card (see mine below). Information is also critical — not too much or too little — here's my advice: a. Name of company (logo) b. Name (first & last, no middle name or initial) c. Title d. Phone Number (make it a direct line and say Direct) e. Email f. Address g. Web Site

4. You don't hand or receive them the right way.

So many people use business cards as an afterthought. I immediately ask for them within the first few minutes of meeting someone (or I offer my card). Why? It immediately gives me an opportunity to give them a compliment, it allows me to learn more about them, and it reinforces their name in my head so I can remember it. I usually receive the card and hold it with both hands and make a point of pausing for a few seconds and taking the time to really read the card. It can tell you a lot about that person and give you speaking trajectories to ask more questions — "I see you have an office in Hong Kong, do you travel there often?" "I see that your company is a subsidiary of Pixar, what is it like to work with them?" Most people just take the card and shove it into their pocket. Did you know it's an insult in some countries to shove the card in your pocket and not take the time to read it?

5. You do nothing with them once they hit your pocket.

The biggest mistake! You need to reach out to that person either later that day or the next day and thank them via email (or phone) about your meeting. Just a quick note reinforcing the tenets of your meeting will go so far in your career because most people don't do this. They take the card and forget about you. In addition, you need to immediately get that person's information in your contact system. So you can put them on your eBlast list or just in your phone/address list in case they call back - you then have their name appearing on your cell phone.

What mistakes do you make with business cards? What new ideas or techniques do you use to get your business card noticed?

How To Deliver Incredible PowerPoint Presentations.

There are so many bad ways to use PowerPoint (or Keynote if you own a Mac) when you deliver a presentation. Again, let's cut to the chase — here are my 5 Must Do's when it comes to delivering a presentation:

1. Know Your Material Feel free to glance up and see what slide you are on, but don't read the slide verbatim (the only caveat to this rule are quotations). The act of glancing at the slide allows your audience to follow your gaze to the slide, get the gist of the image/message, and then re-focus on you. These actions develop a great synergy between the presenter and the audience.
2. No Lecterns or Pedestals You need to reach out and touch your audience. Placing lecterns, tables, and stages between you and the audience separates you from them. You need to step out into the audience, get to their level, and move around. That will make your presentation much more powerful.
3. Act Naturally Animate yourself. Too many presenters try to act too cool. Move your hands, smile, raise your voice - presenting is ACTING. And the audience wants a performance. Make a powerful point.
4. Greet Attendees Prior To The Presentation Arrive really early - 1-2 hours and setup your entire presentation, LCD projector, laptop and make sure they work flawlessly. Then when the attendees arrive, mingle with them. Introduce yourself, learn their name, and learn a little about them. This is a trick I use to then incorporate their experiences into my presentation: "Take Tom from Tacoma, he's a used car salesman with a speech impediment . . ."
5. Pay Attention To Your Audience Regularly temperature check for attentiveness. If you begin seeing yawns, pick it up a bit - start calling names for examples. Get the room moving - constantly ask for questions - I ask "How am I doing so far? Have I lost anyone yet?" Your delivery should moderate to the audience - pick it up or slow it down.

As I said in my last post, my comments might sound harsh - but I am a highly discriminating audience. There are too many bad presenters (90% awful to 10% great) - so take these tips to heart and you will be one of the 10%. Good luck!

P.S. Again, feel free to agree or disagree with me (that's what the comments section is for) - I look forward to the discussion!

How To Make Incredible PowerPoint Presentations.

Authors write books and facilitators facilitate workshops and creative consultants consult on the RIGHT way to use PowerPoint (or Keynote if you own a Mac). Let's cut to the chase — here are my 5 Must Do's when it comes to a presentation:

1. Solid, Plain Background Keep it simple and open (I like plain white). Also, everyone loves to have their logo on every page - I don't ascribe to this tenet. If you are afraid of someone absconding with critical information, have copyright info at the beginning and end. If you're worried, add it to the printed form. But for screen projection - Less is More.
2. No Bullets If you are using bullets on a slide, you are saying TOO much. Your slide is a thought, an impact, or an idea that people will remember. What you add verbally is the filler, the bullets, the knowledge. The minute I see bullets I want to walk out - because I know that the presenter has no idea what they're doing.
3. 15 Words or Less I prefer 10 or less, but 15 is fine. Again, less is more. People don't want War & Peace, they want ideas, they want knowledge, they want to be entertained. If you fill the page with words, they are reading and not listening to you.
4. Images Use images to add flourish and vibrancy to what you are saying. If they are boring business photos or bad art (which comes with PowerPoint - and they're awful) - stop before you kill again. Don't put an image on every slide - let the typography of the information reinforce your verbal statement.
5. Colors & Fonts Keep it to 2-3 consistent colors. Since my branding has green, I use it with a graphite gray and a subdued autumn orange. That's it. Keep to 1 font only - if you begin to mix, I will walk out.

My comments might sound harsh - but I am a highly discriminating audience. My time is money (and yours should be too). I encounter too many morons (and I use the term lightly) who abuse our senses with bad presentations and awful delivery (I will cover How To Deliver in my next post). I hope they find illumination from this post and change their treasonous ways.

Feel free to agree or disagree with me (that's what the comments section is for) - I look forward to the discussion!

How To Always Make A Great First Impression.

“First impressions are often the truest. A man's look is the work of years; it is stamped on his countenance by the events of his whole life, nay, more, by the hand of nature, and it is not to be got rid of easily.” - William Hazlitt Absolutely. Every time.  

Whenever you are on an interview or meeting a client for the first time or entering a conference room with another department — first impressions COUNT.

• The way you look.
• The way you comport yourself.
• The way you smile and greet people.
• What you say.
• How you react to their response.

In about 5-10 seconds, you've already decided whether you like the person or not. Your opinion may change once you get to know them better, but your first impression will linger for a long time.

But here's something not said by most professionals: It's the successive mini-impressions that will solidify their first impression — and this is where most people screw up.

After the first 5-10 seconds, a first impression is generated. They've made a snap, emotional decision whether they like you and they begin to categorize you. Will you be a friend or enemy? Helpful or a drain? A resource or waste of time? A qualified applicant or another loser?

It's then the subsequent mini-impressions that make the difference:

• What comes out of your mouth.
• How you react to their questions or comments.
• How you take what they say and improve upon it.
• How you compliment/notice them.

Bottom line — you need to deliver maximum emotional intelligence and empathize with this person. Get your emotional antennae up, feel and listen.

The better you are in delivering a good first impression and then buttressing it up with successful mini-impressions, you'll hit a home run.

What do you do to deliver a good first impression? Have you ever started out badly and turned it around with successive mini-impressions?

Have You Shut Down?

"I always loved running...it was something you could do by yourself, and under your own power. You could go in any direction, fast or slow as you wanted, fighting the wind if you felt like it, seeking out new sights just on the strength of your feet and the courage of your lungs." - Jesse Owens  Believe it or not, your career is just like running. Whether you work in corporate or own your own business, YOU are in control of where you go, what you do, who you work with, and how you do it. Disagree? Stick with me.

It all comes down to OPTIONS — how many doors do you have at your disposal to open when the time comes? When you want to make a change, when you want to make a move — are those doors there for you to open and step through?

If not — today is a great day to begin opening them.

Unfortunately, we tend to limit and close our doors frequently. What happens? We then feel closed in, no real direction, no opportunity for growth, and we get frightened. We shut down — we hide.

I've always said there are two states to your career — growing or shrinking. Which one are you? If your career or business is not growing, it's shrinking.

So how do you develop more options and doors in your life?

• Develop a plan. Not a 100-page plan, a one page plan.
• Get out and meet new people. At least 2-3 times a week.
• Start exposing yourself. To new ideas, new knowledge, new experiences.
• Get motivated. Re-fuel your motivation gas tank every day.

If you begin to see your career or business with a 'doors open' attitude, I promise you will begin to grow exponentially. Try it.

What do you do to get more options in your life? How do you open more doors?

Why Do Insurance Companies Think We're Idiots?

First off, I come from a marketing & advertising background (don't shoot me). So I can be quite critical of many marketing, advertising, and sales pitches. Lately, insurance companies have gone WAY overboard with their advertising. Some examples:

Progressive - Messy hair?

Farmers - Lint balls?

Geico - Smartphones?

State Farm - Falcons?

Okay — they might be funny — they might be memorable — but they insult my intelligence. 

Why am I freaking out with insurance companies on a Tuesday after Labor Day? I spent the weekend catching up on some programs (American Pickers) and the they were out in full force advertising after Hurricane Irene (in addition to generator commercials).

I'm not going to go into each commercial and pick out why each one was stupid or insulting. I'm just going to show you what we should see more of on TV — a sponsor who produces commercials who makes us think and possibly turn advertising into an art form:

It's visually inspiring, has a strong message, a great soundtrack and it let's the viewer come to their own conclusions about the product. Priceless.

What do you think? Do you hate the new spate of insurance commercials?

Lighten Up.

This has been and still is a hard week for the East Coast. For Connecticut, the hurricane wasn't that bad, but the aftermath slowly became more worse for wear. My power has been out since Sunday and even with a generator, it's been hard. Just taking a shower out of a small tub can be fraught with many incidental steps and procedures. Stepping on extension cords in bare feet is the worst — it hurts!

But you have to keep your sense of humor about you — a lighter side of your personality to help you get through each adversity as it comes along. It's not fun hitting the gas station every day with a trundle of gas cans to spend $60-$70 for the generator to run for 24 hours.

I use this as an example — we all hit some level and type of adversity in our lives. It's not really what happens — it's how we respond to it that matters.

Look on the bright side — instead of focusing on what you've lost — focus on what is now available to you. With cable, wi-fi, and most lights out, my family and I spent the last few days constructing a 2000 piece puzzle, cooking on the grill, reenacting colonial times with candles, and sleeping altogether in our bedroom (we brought in their mattresses — it's like camping).

Now let's turn our lens to WORK. If something goes awry, what other door(s) open up? If you focus on the positive, it will allow you to see all the potential possibilities available to you AND expose your enthusiastic nature to your superiors and clients. Don't think they don't notice — they do.

• If a project is dropped, what did you learn while doing it? Where should you go next?
• If a client leaves, how can you make their departure more elegant and inspiring? With the extra time open, how can you increase your marketing to get new and better clients?

It's how your react to problems that truly defines us as a professional.

What adversity did you encounter and what did you do to lighten up?