ARTICLES
Written By Rich For You.
How Agile Are You?
"50% of occupations in corporations today will no longer exist by 2025." — from Fast Forward 2030: The Future of Work and the Workplace In less than 10 years, we're going to see a massive landscape change in companies, organizational structures, and even customer wants and needs. To succeed you need to be flexible, innovate, and be agile.
For example, 10 years ago, Steve Jobs walked out on stage and introduced the iPhone. At that moment, we couldn't even comprehend how smartphones took over our lives. We now have instantaneous access to a multitude of abilities only dreamed of a few years ago. Thousands of companies have sprung up that deliver physical and virtual products for our smartphones — and they're making billions (Instagram, Snapchat, etc.).
And guess what — it's only going to move faster and faster. So we need to come up with another way of anticipating change, observing the landscape, orient where we fit in, make a quick decision, and take action. We don't have time for five-year plans anymore — we need to cull them down to one-year plans and quarterly updates.
I have a solution for you. It's called the OODA Loop. Developed by military strategist and United States Air Force Colonel John Boyd, the OODA Loop was applied to the combat operations process, often at the strategic level in military operations.
The phrase OODA loop refers to the decision cycle of observe, orient, decide, and act — the approach favors agility over raw power in dealing with human opponents in any endeavor.
In fact, decisions occurs in a recurring agile cycle of observe-orient-decide-act (OODA):
- Observe - What's happening? What's changing? Who's growing? Who's shrinking? OPEN YOUR EYES.
- Orient - Where are you? What is your position in the marketplace? Where do you need to go? Who do you need to engage? SET A FIRM FOUNDATION, SEE WHERE YOU ARE AND WHERE YOU NEED TO GO.
- Decide - Once all facts are in - make a quick decision. Don't prevaricate or procrastinate. DECIDE & STICK TO IT.
- Act - Take action - do what you need to do, see who you need to see, meet who you need to meet, spend what you have to spend. MOVE FORWARD.
If an individual or an organization can process this cycle quickly, observing and reacting to unfolding events more rapidly than the competition — they can "get inside" the competition's longer decision cycle and gain the advantage.
In the next 5-10 years, new jobs will require increased creative abilities, social and emotional intelligence and the ability to leverage AI. Those jobs will be immensely more fulfilling than today’s jobs which are mostly centered on recurring activities with tedious paperwork and red tape.
So if you want to succeed in business — try the OODA method. It works.
When Your Company Throws You A Left Hook To The Chin.
It's like YOGA for your career.
Yesterday, I heard through the grapevine (and the NY Times) a top-tier insurance company will be jettisoning one of their major divisions. Boy was my phone ringing up a storm yesterday! It's like IBM selling off their laptop division (oh . . . that's right . . . they did that already). Or when a #2 bookseller folds (whoops, that happened too). Whether it's a good decision or bad decision is not relevant — fasten your seat belts — it's happening.
There are a few immutable facts about the marketplace today:
- Change is constant. Don't ever think you will be safe forever. Just ask all those poor people on the farm in The Walking Dead.
- Change will usually upset your apple cart. No one is immune - from the CEO to the night cleaning staff, everyone can be affected.
- Change is accelerating. Years ago, it was rare when companies did this. But with global competition looking over our shoulder, we need to be more flexible, nimble, and agile.
Your first instinct is to get ANGRY: "How could this have happened?" or "What a stupid decision!". Be honest with yourself, most changes can be telegraphed for miles — you probably saw this coming months ago. Unfortunately, you (with thousands of your colleagues) said: "All is well" and stuck your head in the sand.
Your second instinct is to hide in your cubicle: "If I just keep my head down, the storm will pass over." That might work sometimes, but it leaves you in a very vulnerable position. If you keep doing the same old thing while the world changes around you, fate will ultimately stop at your cubicle and tap you on your shoulder.
Your third instinct is to fall into a deep MALAISE: "I hate this place." or "It's not like it used to be." or "They're making all the wrong decisions." I'll ask one question — how will that ever help you and your career? Stop it right now.
You have ONE decision to make — STAY or GO. I've covered the 'GO' to death on my site (just search 'career').
If you STAY, you need to change the dynamic. With any major change at a company, all the balls are thrown into the air and the smart, resourceful, and agile people are watching them intently. When they get close enough to catch, you'll see them sprinting and grabbing their opportunity. So here's your plan of attack:
- Keep your peripherals open. What areas have been unaffected? What areas are growing? Who's getting the watering, the feeding the TLC?
- Branch out and talk constructively to people. Learn about what's going on, who are the new movers and shakers, what are the best projects and products?
- Start brainstorming how you can help change the company. Come up with new ideas, new strategies, new efficiencies to do things. Tell people about them.
- Stay positive. When everyone else is jumping to a lifeboat, start to figure out how to right the ship and sail off into the sunset.