ARTICLES

Written By Rich For You.

10 Gifts For You To Succeed In 2011.

As my holiday gift to you, here are my 10 most read & requested posts from 2010:

As my holiday gift to you, here are my TEN most read & requested posts from 2010:

Set Your 2011 Goals In Two Steps.

It’s December 2011. Many people are scrambling to get their end of the year targets complete. Many are trying to reach out to prospects and recalcitrant clients to make that sale. Some are lining up their teams for that final push. A select few are slowly winding down their work for the eventual hibernation during the last two weeks of the month. How do you guarantee a great 2011?

5 Tips On How To Treat New Employees.

Whew! After a phlanx of interviewees and resumes, late nights, early mornings and lost lunches, you’ve just hired that new team member. Now you can sit back and focus back on work. Not so fast. It’s important as they’re new boss to make this transition period in their life bump- and trouble-free. It will not only behoove you, but will also ensure that your new hire is happy, engaged, enthusiastic, and motivated.

RUN OUT and Get This Book Today.

I LOVE Michael Port. Okay, I’ve never met the guy, but I do love his book. When I run into a good business book (and there are a lot of stinkers out there), I promote it. The man is a genius. He not only develops and publishes the bible on “Book Yourself Solid”, in it, he links to a workbook which is a very powerful way for one to really LEARN his techniques. I use this book everyday.

How You Sabotage Your Success.

I had to FedEx a letter to a prominent executive the other day. Easy? You have to be kidding. I used the same process I coach with my clients everyday. Same template (modified), same process, same delivery. The funny thing is, you wouldn’t believe the myriad of ways the fear, uncertainty, and doubt took over in my mind to stop me from doing this. Just watch my pain.

10 Ways To Have Fun At Work.

You work 8 hours a day, 5 days a week, 250 days a year, for approximately 40 years. You can either have fun or turn it into a clock-watching, tedious, and painful nightmare. Your choice.

Is Your Career A Rollercoaster Or Are You Driving It?

This week was chock full of incredible conversations with clients, colleagues, partners and prospects! All had wonderful ideas and goals. Kudos! One of the topics that I discussed with many of them was my theory that our world is changing. Are you driving your career?

What’s Killing Your Career? The Laws of Nature.

Newton’s First Law of Motion: An object at rest tends to stay at rest unless acted upon by a sum of physical forces. This is the typical employee at work today. As long as they have a job, they won’t take any risks, butt any heads, or raise their hand at a meeting. In essence, they are an “object at rest”. And this employee/object will remain at rest (no movement – no raises, no promotions, no new projects, no GROWTH) until “a sum of physical forces” are acted upon it.

I Just Saw An Accident This Morning.

I commute every day on I-95, the most travelled highway in Connecticut. I was in the middle lane, trundling along at 60-65 mph, and the traffic ahead reduced their speed due to congestion. And then it happened.

Stupid Things People Do At The Office – Take Work Home Over The Weekend.

Friday just flew by. And now you packed up your briefcase with folders and ran out the door at 7 PM. You’re planning to do some work this weekend to catch up before Monday rolls around and you’re behind the eight ball. Your first mistake . . .

$14.27 Can Change Your Career. Guaranteed.

Every so often, a person comes along, writes a book, and changes the way people act. Napoleon Hill did it with”Think and Grow Rich”. Dale Carnegie — “How To Win Friends and Influence People”. Peters and Waterman — “In Search of Excellence”. Stephen Covey — “The 7 Habits of Highly Effective People”. And Keith Ferrazzi — “Never Eat Alone”. Here's the next business bible . . .

Get set for an unbelievable new year! - Rich

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10 Ways To Guarantee Clients.

Okay — let's get down and dirty with this post. You want clients, you know they're out there, and it's just a matter of getting them to see you and closing them effectively. Here are 10 ways you can get A LOT closer to some of your best clients, pull them in, and make them YOURS:

Okay — let's get down and dirty with this post. You want clients, you know they're out there, and it's just a matter of getting them to see you and closing them effectively. Here are 10 ways you can get A LOT closer to some of your best clients, pull them in, and make them YOURS:

  1. Develop Value & Status It's simple: The more expensive a product is, the more the prospect infers better quality. The more it makes them successful, more hip or more accepted by their peers the more they value it. How can you build in value and status into your product offering - from the minute they hear of you to the final closing sale statement?
  2. Be Prepared Know who your best prospects are, where they are located, where they go, what they do, when you can approach them, how you can approach them, and the most important — why they need you. If you have these answered (I've taken many of my clients through this in about an hour), your success rate will double.
  3. Look Professional You are in business. The more that you define 'business' and the less you define 'hobby', the more successful you will be. Bottom line — you have to spend money to make money. Look the part, dress professionally, carry professionally designed and printed cards, have a professionally produced web site — play the part.
  4. Act Confident & Composed First impressions are key — you need to have the right attitude and appearance. Smile, approach the prospect, be the first one to speak, welcome them, smile, look into their eyes, be interested in them, stand straight and tall, stand up/no sitting when meeting, don't carry a lot of bags and SMILE. You know your business cold — act like it.
  5. Take Action . . . Frequently So many people get themselves all ready to go out and conquer the marketplace, but are afraid of taking the next step by actually doing it. Get out there and touch your prospects. Make that phone call RIGHT NOW. Send that letter TODAY.
  6. Ask Lots of Questions & Listen Make this meeting about THEM, not you. Learn all about their day, their business, their goals, their obstacles, their business interactions, their vendors, their family, and even their shoes. The more that you learn about them, the easier it is for you to position and inculcate your products and services into their life.
  7. Deliver Solutions Selectively When I sell a prospect, I don't barrage them with a myriad of offerings and services. I ask questions, listen, and pitch a single solution. If they bite, great. If not, I ask them what's holding them back, and then I either modify my current offering or pitch an alternate solution. Too many people try to show the whole store in one sitting — that's a mistake.
  8. Go For The Close Too many people out there don't know how to close. Here are a few simple close phrases that you can use. Remember, once you say it to a potential client, shut up. Let them respond. Too many people blabber on and lose all the power of a perfect sales close. (many of these come from my friends on the LinkedIn Group, Sales Playbook!): - "How does that sound to you?" - "Does that sound fair?" - "When would you like for us to get started?" - "If everything looks good, why don't you go ahead and approve this and I will take care of all the details." - "So, let's do this. I will be here every step of the way to make sure everything goes exactly as we discussed." And my favorite: "Sounds like you want to go ahead with this."
  9. Go Above & Beyond Once you get them as a client, don't sit back and catch your breath. This is the most important time to quickly manage their expectations and serve them. Follow up and send them a thank you email and mail a personalized, hand-written card. Endeavor to deliver the first step of what you agreed upon ASAP, exceed their expectations. This one little action will define your relationship for a long time.
  10. Be Persistent If they need to think about it, give them space, but ensure that you have a solid follow up date and time to get back to them. If you can, make it an in-person meeting and try to bring additional information or answers they might need to that meeting. If they turn you down, it's usually about fear of spending money or lack of information about your product/service. These are two areas that you can remedy pretty quickly with some basic follow-up sales questions.
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